DRA TRANSIENT MONITORING REPORT
FRONT DESK REPORT
Total Reservations: 809 | Total Room Nights 4,339
Check-Ins: 713 | Check-Outs: 387 | Total In & Out Activity 1,100 | No-Shows: 96
FRONT DESK REPORT
Total Reservations: 898| Total Room Nights 4,186
Check-Ins: 774 | Check-Outs: 409 | Total In & Out Activity 1,183 | No-Shows: 127
FRONT DESK REPORT
Owner News & Updates
PARKING CHANGES: Effective 6/1/2021
Due to the discovery of a fraud scheme by certain individuals we are no longer able to offer online parking payments. All garage parking must be paid at the front desk effective 6/1/2021. NEW PARKING RATES EFFECTIVE 7/1/2021
NEW RESTAURANT FINALLY OPEN & OPERATIONAL ( 9 am to 9 pm daily ) managed by RJ Schecher and Chef Anthony with an all new special Sultan's Menu priced for your guests affordable enjoyment. Owners are eligible for a 10% discount on certain menu items and contracted owners are always welcome to utilize CLUB 6345 to entertain their customers or meet their renters. Our goal is to make the Casablanca a property that will attract renters with our exceptional restaurant and pool service provided to all owners, guests, renters and visitors. We want to become the #1 property on North Beach by the end of summer.
AMENITIES SELL THE PROPERTY NOT CHEAP RATES
AMENITIES attract renters to the property
MORE AMENITIES = MORE RENTALS
MORE RENTALS = MORE RENTAL REVENUE
MORE RENTAL REVENUE = INCREASED PROPERTY VALUES
TIME FOR OWNERS TO SELL THE PROPERTY and stop selling Cheap Rooms - a word to the wise.
The Casablanca has and is undergoing many positive changes in both physical appearances with the recent special assessments to maintain the property, to the recent court cases, and, most importantly, to the need for owners to start promoting what the Casablanca has to offer renters who seek to vacation on Miami Beach Vs just a cheap room rate. Cheap room rates attract cheap people who make the property into a cheap property.
Many new positive procedures have been put into place as a direct result of the recent court order and the focus of the change is upon improving owner relations, establishing procedures that are clear, easy to understand, and in full compliance with the Casablanca Condominium Declarations as well as the recent Court Order that clarifies the Condominium Declarations.
Today, the focus on the ground at the Casablanca's Front Desk is the "guest experience" making every guest feel welcome to the point that they would want to return to enjoy all that the Casablanca has to offer. The reputation of the Casablanca, as a Condominium Resort or Hotel, needs to be improved as do the online reviews of old by various guests who have stayed or rented units at the Casablanca from owners who do very little to upgrade or improve the condition of their units.
For many years the owners at the Casablanca have been in competition with each other as well as the Casablanca Hotel Program by offering cheap rooms and selling rooms rather than selling the "Guest Experience" or the benefits of the Casablanca as a condominium resort. For many years the reputation of the Casablanca as a hotel property on Miami Beach was in a downward spiral but it all ended with the multi-million dollar lawsuit and recent Court Order upholding the position of the Hotel Owner and Operator. Today, all owners are united and working together under new guidelines and procedures as defined in the Casablanca Condominium Declarations. NO MORE WILD WILD WEST- Compliance is the "word of the day" at the Casablanca and for the most part all owners are now in full compliance with both the Condominium Declarations and the Court Order.
Today, the Schecher Group as the owner of the majority of all commercial units at the Casabalana including the Front Desk with the rights, duties, and responsibilities that have recently been clarified by the Court Order is working very hard to improve the reputation and guest experience at the Casablanca with many improvements directed toward the guest and the "guest experience" which is the Owner's renter and the bottom line source of income for the condo owners at the Casablanca.
When Casablanca condo owners stop competing with each other by selling or listing cheap online rooms on sites like Airbnb and start promoting the property amenities currently being created at the Casablanca for the overall benefit of all owners, renters & guests, owners will experience huge rewards and the largest reward will be the increase in room rates and more reservations - all of which puts more money in the pockets of all owners. Property values will increase, rental incomes will increase, and owners will enjoy a huge ROI on their investment in the form of a unit at the Casablanca.
Amenities make the difference and we now have some great amenities for all renters to enjoy, go home and talk about, and report with their guest reviews published on the Internet and various websites like Airbnb.
Great restaurant experience with Chef Anthony's Table, the Grab & Go Menu for beachgoers, great pool area upgrades which include quality food & beverage service by the new restaurant operator, plans for better pool furniture, cabana upgrades, lobby Sushi Bar, welcome complimentary popcorn and drink station, new improved valet operations which include "call up" service to have your car upfront without the long lines, as well as many more new upgrades designed to give the Casablanca a new reputation as a HOT SPOT on North Beach.
Things are changing at the Casablanca and the change is all good and all positive.
In 1957 the Casablanca had a reputation for great food
In 2021the Casablanca works hard to maintain the reputation for great food
New Pizza All-New Menu
New Breakfast Experience
COMING SOON !